Frequently Asked Questions

What are the benefits of exhibiting on the NSW Government stand?

If you are a defence-related business, the NSW Government—through Defence NSW at the NSW Treasury —can help showcase your business. You will also receive ongoing support from the NSW Government’s business development managers and export advisers for accessing new markets and developing your business.

Benefits of exhibiting on the NSW Government’s Defence NSW stand include:

  • prime trade show location
  • an exclusive space for you to showcase your products and services alongside other specially selected businesses
  • power, lighting and storage space
  • stand furniture and stool
  • having your business name and/or logo included in stand graphics
  • inclusion in the Department’s marketing, including media releases and editorial content
  • a Trade Show Readiness workshop on how to maximise your presence at the show
  • on-stand support during the exhibition from NSW Government staff

Please note: Co-exhibitors typically have access to one pod (displayed below). Pull up banners are not permitted. If you have a larger product to display please make this clear in your application and we will discuss incorporating it into the stand design if possible.

Who can participate?

Any manufacturer of defence-related equipment or provider of defence-related services who meets the set criteria can apply. Applicants must:

  • be based in NSW
  • employ at least two people (this can include owners) and have been trading for at least two years
  • be financially viable
  • be able to demonstrate ability to achieve growth in sales, export potential/success and/or replacement of imports
  • have quality marketing materials
  • have a suitable product range on offer
  • be able to attend a Trade Show Readiness workshop (date to be confirmed).

benefits of exhibiting on the NSW stand

When do applications open and close?

Applications are now open and can be submitted on the NSW Treasury website.

Applications close 5 pm Wednesday 4 March 2020.

What if I need to change or update my application?

Any changes to applications should be emailed to before the closing date.

What happens to my application once it is submitted?

Your application will be assessed independently by a panel of NSW Government staff.

When will I hear if my applications has been successful?

The closing date for applications is 4 March 2020. You can expect to hear the outcome of your application by 17 March 2020.

If my application is unsuccessful, is there a waiting list?

A waiting list will be created if the event is oversubscribed. Should a place become available, offers will be made based on assessment.

What happens if my applications is successful?

A Letter of Offer will be sent to you that will include the conditions of the offer and payment details for you to sign and return to the department. NSW Government staff will communicate on a regular basis to help you meet your timeframes in the lead up to the trade show.

What happens if I need to withdraw after my application is approved?

Should an applicant withdraw from or fail to participate in Land Forces without just cause, the NSW Government reserves the right to recover such costs as may have been expended by the department prior to withdrawal or failure to participate.

How can I pay my fee to participate if I am selected?

Payments can only be made online using a credit card. Following acceptance of the Letter of Offer, an invoice will be issued.